Graphic DesignWhen I am designing something, I find sometimes that I need to reorganize, rewrite, or add content in order for the design to make sense. Clients usually work with my suggested changes, since they see that their text communicates better. Sometimes the design process brings me to create a name for something (identity). One client reorganized their curriculum based on the subject headlines I added to their poster (meaning). This intertwining of form with identity and meaning is intrinsic to my word-based artwork as well.